Age of Aquarius
Friday, January 11, 2008
The ultimate snack food
I just talked to my friend Laura about our portfolio class, and I have beenhttp://www.blogger.com/img/gl.link.gif getting some ideas for the competition for Doritos. Deb Morrison, my advisor and University of Oregon SOJC advertising guru has been talking about an innovative print campaign, so I was thinking about making it interactive, by using stickers or maybe when you peel something off there is another image revealed underneath, or what if there is a hole in the page, or a tab where you pull on it and something pops up, or disappears? Kinda like a Children's book then I guess.
So now I need an idea for Doritos, the ultimate snack food. They have a pretty amazing flash website already, really interactive and fun. Its called Snack Strong Productions.
OH! I might have just gotten one, what if there was a miniature painting of a sunset on a Doritos chip, because the red, orange, and yellow are both sunset and Doritos colors, like the guys who do miniature paintings on grains of rice. Or what if the triangle shape represented something with a triangle shape, like a woman's bikini and it could be a sticker o a page and when you peel back the bikini sticker you just see a chip with copy saying "you wish" or something like that? Shapes are interesting, I wonder what other kinds of triangle shapes I could come up with...
So now I need an idea for Doritos, the ultimate snack food. They have a pretty amazing flash website already, really interactive and fun. Its called Snack Strong Productions.
OH! I might have just gotten one, what if there was a miniature painting of a sunset on a Doritos chip, because the red, orange, and yellow are both sunset and Doritos colors, like the guys who do miniature paintings on grains of rice. Or what if the triangle shape represented something with a triangle shape, like a woman's bikini and it could be a sticker o a page and when you peel back the bikini sticker you just see a chip with copy saying "you wish" or something like that? Shapes are interesting, I wonder what other kinds of triangle shapes I could come up with...
posted by Juli at 5:58 PM

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